ApCal celebrates 15 years

What began in 2011 as a modest vision to showcase local wines in a vintage 1928 farmhouse has evolved into the Central Valley's premier outdoor entertainment destination. 

This year, “ApCal Rock'n Ranch” officially celebrates its 15th anniversary, marking a decade and a half of growth, resilience, and world-class live music.

The journey started in December 2009 when owner Darren Schmall pitched the idea for "Appellation: California" (ApCal) to a property owner along State Route 99. Originally designed as a hub for Fresno and Madera County wines, the venue quickly found its heartbeat through the community's love for live performance.