Our neighbors to the south, Hanford, are basking in the metaphorical glow of the deep fryer. Members of that community successfully lobbied fast food giant In-N-Out burger to open a store in their town. The company has announced plans to build on 12th Avenue near State Route 198.
In its press release, the company said the campaign launched by the community led to reconsidering Hanford as a viable expansion after having first dismissed the idea. Madera needs to put together a campaign to get an In-N-Out in Madera. An old style burger joint, they serve made to order burgers, fries, soft drinks and milkshakes.
A few years ago, I told my friend Bobby Kahn at the Madera County Economic Development Commission, we should get an In-N-Out franchise. He said they had been approached and declined to invest here. However, with the promise of a new casino in Madera, perhaps we could get them to reconsider.
Here’s a plan to attract an In-N-Out franchise to Madera. State Route 145 would make an excellent location for the store. The first person I would talk to would be Richard Kuckenbecker. I tend to think of him as the honorary mayor of Madera Avenue. Any business that would enhance that area should get his support. We could also lobby the Madera County Office of Education led by Cecilia Massetti. The parking lot of their beautiful new building fronts SR 145...